Love is in the air...

...Everywhere I look arround.....

The flowers,  the chocolate, the love of your life ... Are love nice?....Really not...

Well, what we are going to talk today is about packs experiences related with Valentine's day and the economic benefits that this day contribute in these packs.

Experiences boxes have become one of the gifts this Valentine star as they offer their buyers a variety of activities and destinations to choose from with prices to suit all budgets ranging from 15 to 300 euros.

The leading companies in this sector in Spain (“La vida es Bella!, Smartbox, Kaleidoscope, Minube) ensure that sales at Christmas and Valentine's Day are the most important of the year and some of them have been detected even in 2013 an increase of 12 % on sales recorded last year.

Despite the economic situation, the large number of products that refer to experiences of enjoyment with friends with a very varied prices makes it one of the favorite gifts by the Spanish in these romantic dates.

Some companies like 'La vida es Bella' have even launched limited editions of some of his experiences with a special image catalog on the occasion of Valentine's Day, all with a common message: 'I Love You'.

Smartbox has also launched a special product 'Smartbox I like you', a box multiexperiencia that offers more than 500 options for wellness, gastronomy, adventure to share with friends. They have also created a romantic selection with other boxes as 'Smartbox romantic evening' or 'romantic and Gourmet Smartbox' User Profile.

The customer profile of this type of product is that of young people between 25 and 45 years, familiar with online shopping, with medium-high purchasing power and consumption do solo.

Lately note also increasingly a social purchase by a group of friends, especially in packs of food experiences, sports or nature.

The companies have found that, in general, is a product consumed mostly by women but men have lately discovered the benefits of this new type of gift.

The star products of these experiences are packages dedicated to pampering, short breaks and stays, especially as Valentine dates. "The ones we sell in Spain are 'Refuge for two' and 'Spa for two,'" stated Mayte Garcia, La Vida es Bella” told Europa Press.

Customers are increasingly demanding economic experiences and of short duration, so the two-night stays are favorites. In Smartbox 'top sales' are 'Smartbox off three days', 'Smartbox City Weekend 2 nights' or 'Three days with rural flavor'.

Despite the crisis, the sales price of the packages has not changed in the last year although it has diversified gift ideas with the same quality, but at a price adjusted to have experiences for all types audiences.

Did you know...?

That the tradition in South Korea says that women should give chocolate to your sweetheart on Valentine's Day, while the man has to return the gift a month later, on March 14, in the so-called White Day....

And....

In Nicaragua, where a radio station organized a mass wedding of 500 couples....

And...

Valentine scary in Norfolk, England, for the character of Jack Valentine, who plays in the back doors of the houses, leaving sweets and presents for children. Although good character, Jack scares children most of the population.